Report: Adidas Won’t Renew Deal With NHL After 2023-24 Season

(Undated)  —  The NHL and Adidas are parting ways after the 2023-24 season.  ESPN reports Adidas will not renew its deal with the league after its contract expires in two years.  The sides had originally agreed to a seven-year deal in 2017 after the NHL parted ways with Reebok.  The league released a statement saying that it will work closely with Adidas over the next two years, before “a smooth transition to the new authentic NHL uniform supplier.”